As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business…
Raised in Vancouver, Canada, Lauren Gropper's love of the natural world grew early on — and so did her desire to help preserve it. After pursuing environmental studies and geography in college, Gropper did a range of work in related fields. Then she went on to study sustainable design in…
This as-told-to essay is based on a conversation with Daniel Haarburger, founder and CEO of Woof, a dog toy startup that experienced 6,000% growth from 2021 to 2023 and saw $40 million in revenue in 2024. The piece has been edited and condensed for clarity.Looking for a profitable side hustle…
Most individuals and entrepreneurs start a business with the excitement of financial freedom and being their own boss to build something meaningful. Everyone knows the obvious business costs, such as rent, payroll and marketing.However, there are hidden business costs that can erode profit margins, strain cash flow and catch even…
As any business book or article will tell you, a key part of developing successful marketing and sales strategies stems from knowing your ideal customer avatar. Who are they? Where are they? What are their demographics? How can I put my products or services in the way of these sought-after…
"If you want to look good in front of thousands, you have to outwork thousands in front of nobody." That Damian Lillard quote is the background on Hilary Hoffman's phone — and the foundation of her business philosophy. When she launched SotoMethod, an omnichannel fitness brand, from her garage in…
From the outside, entrepreneurship often looks like a highlight reel: rapid growth, media coverage, successful exits. I've lived that story — building and running multiple companies, serving as CEO of SetSchedule and exiting businesses in real estate and tech before moving into venture investment. But the truth is, my real…
Small and midsize business owners and decision makers will have a strong focus on growth in 2025. Nearly 50% of SMB owners and nonprofit decision-makers plan to increase their investments in sales and marketing this year, according to a recent Walmart Business survey fielded by Morning Consult. This investment signals…
"If you build it, they will come."That's the famous phrase whispered by mysterious, disembodied voices to Ray Kinsella, an Iowa farmer played by Kevin Costner in the 1989 film "Field of Dreams," urging him to build a baseball diamond in his cornfield. ("They," in this case, refers to the spirits…
This Side Hustle Spotlight Q&A features Kelly Bozigian, 32, of Boston, Massachusetts. She and her husband, Colt Bozigian, run Coastal Caviar, a handmade jewelry company featuring charm necklaces, bracelets and more. Responses have been edited for length and clarity. Image Credit: Coastal Caviar. Kelly Bozigian.What was your day job or…
As a product manager or business leader, you live and die (well, fail) by metrics. For every project, feature or change shipped, you want to measure the impact. "Did this new button have any effect? It's the perfect shade of blue!"The most popular product metric is the Net Promoter Score…
In a declining economy, startups face an uphill battle when it comes to securing funding.…
With all of the recent news about artificial intelligence (AI), it got me thinking about…
A while back, I took a couple of my grandchildren on a tour of the…
Startups face numerous challenges on their journey to success, and failing to overcome any one…
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