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Inside the Multimillion-Dollar Plan to Make Mobile Voting Happen
Joe Kiniry, a security expert specializing in elections, was attending an annual conference on voting technology in Washington, DC, when a woman approached him with an unusual offer. She said she represented a wealthy client interested in funding voting systems that would encourage bigger turnouts. Did he have any ideas? “I told her you should stay away from internet voting,…
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The secret sauce behind Taco Bell’s sustained social engagement
Caliber is reimagining how stories are created, shared, and valued by meeting audiences on their terms, in their tone, and on their time.Using insights from its own success on social media, Caliber simplifies social to…
Coworking with Justine Melman
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Justine Melman is CMO at Optimum Retailing, a retail management software company. She has held senior…
Apple Pulls China’s Top Gay Dating Apps After Government Order
Apple has removed two of the most popular gay dating apps in China from the App Store after receiving an order from China’s main internet regulator and censorship authority, WIRED has learned. The move comes…
Bot activity amplified unproven link between autism and Tylenol on X: report
Caliber is reimagining how stories are created, shared, and valued by meeting audiences on their terms, in their tone, and on their time.Using insights from its own success on social media, Caliber simplifies social to…
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Tesla Shareholders Approve Elon Musk’s $1 Trillion Pay Package
On Thursday, Tesla shareholders approved an unprecedented $1 trillion pay package for CEO Elon Musk. The full compensation plan will…
Behind the scenes of the branding for the two newest PWHL teams
Before hockey takes center stage—or center rink—during the Winter Olympics in February, the puck will drop for the third season…
Trump’s CZ Pardon Has the Crypto World Bracing for Impact
Changpeng Zhao, the multibillionaire founder of crypto exchange Binance, spent four months last year locked in a federal prison. After…
DoorDash was the fastest growing brand of the year: report
Americans, it seems, have been desperate for delivery this year.According to Morning Consult’s annual Fastest Growing Brands 2025 report, DoorDash…
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Scam Ads Are Flooding Social Media. These Former Meta Staffers Have a Plan
When billionaire Dutch TV producer John de Mol sued Facebook in 2019 over its alleged failure to stop scammers from using his image in deceptive ads, the social media company sent Rob Leathern to Amsterdam to meet with Del Mol’s team and to speak with the media.“The people who push…
Meta has reportedly been raking in billions from scammy ads
Meta has been raking in the cash from scammy ads, according to new reporting from Reuters.Last year, the tech company internally projected that it expected to make 10.1% of its overall annual revenue, or about $16 billion, from ads promoting scams and banned goods, ranging from illegal gambling, banned medical…
Mark Zuckerberg Opened an Illegal School at His Palo Alto Compound. His Neighbors Revolted
The email also asks the Zuckerbergs to, “ideally stop—but at a minimum give us extended breaks from—the acquisition, demolition and construction cycle to let the neighborhood recover from the last eight years of disruption.”At this point, the email requests that the family “abide by both the letter and the spirit…
‘A safe bet’: Brands are digging into their ad archives for creative inspiration
Everything old is new again—or, maybe, made new again.In recent brand campaigns from brands including Columbia Sportswear, Gushers, Pringles, Tootsie Roll, and Acuvue, marketers have dug back into the brand archives, sometimes even tapping into existing fandoms around past campaigns, to both reimagine the work for today’s audiences and lean…
The AI Data Center Boom Is Warping the US Economy
The amount of capital pouring into AI data center projects is staggering. Last week, Microsoft, Alphabet, Meta, and Amazon reported their 2025 capital expenditures would total roughly $370 billion, and they expect that number to keep rising in 2026. The biggest spender last quarter was Microsoft, which put nearly $35…
Energy drink brands left the gym for the NYC marathon
Energy drinks are often spotted in the hands—or gym bags—of the most muscular-looking guys around. But it’s not only gymfluencers in need of a pick-me-up, and energy drink brands Celsius and C4 Energy are making efforts to connect with a broader range of fitness and health communities.At the New York…
Coworking with Sophie O’Rourke
Caliber is reimagining how stories are created, shared, and valued by meeting audiences on their terms, in their tone, and on their time.Using insights from its own success on social media, Caliber simplifies social to move brands forward—making work that works.Each week, we spotlight Marketing Brew readers in our Coworking…
How to Keep Subways and Trains Cool in an Ever Hotter World
TfL, to its credit, has made many efforts over the years to try to deal with the problem of hot tunnels, including attaching cooling panels to tunnel walls. The panels, which circulate water to remove heat from the air, were deployed in a trial in 2022, though they are not…
Hennessy’s LeBron James ad sparked controversy—and record engagement
Last month, LeBron James posted a video of himself taking a seat across from an interviewer with the caption, “the decision of all decisions.”It was a callback to 2010, when the current Los Angeles Lakers star told the world he was joining the Miami Heat, and the post sparked widespread…
Meta Claims Downloaded Porn at Center of AI Lawsuit Was for ‘Personal Use’
Further, that alleged activity can’t even reliably be linked to any Meta employee, Meta claims.Strike 3 “does not identify any of the individuals who supposedly used these Meta IP addresses, allege that any were employed by Meta or had any role in AI training at Meta, or specify whether (and…
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How a former F1 marketer is building fandom for Formula E
This story is the latest in our series on women leaders in sports and sports…
WIRED Roundup: Alpha School, Grokipedia, and Real Estate AI Videos
The thing that gets me, and I'm really curious about your take on this, Brian,…
Inside ‘On Brand’ with the show’s very first winner
Bianca Fernandez, a former pre-law student turned digital marketer, never thought she’d be on a…
Coworking with Lisa Hurst
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to…
China Dives in on the World’s First Wind-Powered Undersea Data Center
The project is environmentally sustainable in other ways. More than 95 percent of its electricity…