Leadership

Zoom’s Return-To-Office Could Doom The Company

Leadership 4 Min Read

Exceptional leaders often excel as skilled storytellers, and for good reason. Once a company hits a certain level of organizational complexity, one of the most important tasks the CEO has is to craft intellectually coherent and captivating narratives about the firm, its purpose, and its performance. Failure in this task means undermining the very existence of the company; a sin

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Leadership 7 Min Read

American And Chinese Laws Will Stifle Trade And Investment

Leaders in both Beijing and Washington talk a lot about improving relations. Yet all the while, they are imposing rules that stifle trade with and investment in the other. Beijing has two new laws – one entitled Anti-Espionage and the other Foreign Relations. Both will make it much more dangerous

Leadership 8 Min Read

How One Founder Embeds Creativity Into Her Company’s Daily Process To Fuel Innovation

Meet the woman leading the team behind BaiRBIE, the generative AI app that hit over 2.1 million total users in 10 days: Shirley Mao. Mao co-founded rvnway, a design and technology company that partners with leading tech, health tech, and biotech companies on digital innovation, branding, and strategic communications. As

Leadership 10 Min Read

As Attacks Expand, Congressional Black Caucus Fights Forward

It is an early Wednesday morning on Capitol Hill. With just days to go before a long-awaited congressional recess, Congressional Black Caucus (CBC) members are holding a press conference centered on the "recent attacks on Blackness and our fundamental rights." In a press room steps away from the U.S. Capitol

Leadership 3 Min Read

Taskrabbit CEO Ania Smith: The C-Suite Interview

Prior to becoming the CEO of Taskrabbit three years ago, Ania Smith worked in pivotal roles at Uber, Airbnb, Walmart and Expedia. But one of the most formative experiences in preparing her for her current CEO role, she says, was a “gap year” she took with her family in Buenos

Leadership 15 Min Read

The Secret To Culture At Cohesity Is In Their First-Line Leaders

The most important thing a leader can do is inspire their first-line managers to be the best they possibly can. You have to train them, inspire them, and as CEO, make yourself accessible to them. —Sanjay Poonen, President and CEO of Cohesity How do you foster a culture of servant

Leadership 8 Min Read

3 Lessons I Learned From Transforming My Company With AI

About 15 years ago, I noticed the revenue of my company had flatlined. I work in the language-services industry, and at the time, we were primarily providing translation services through humans. Large technology clients had stopped buying from us, and we were determined to uncover the problem.As it turned out,

Leadership 9 Min Read

You Can’t Fix Recruiting Without Incorporating Freelance Talent

A recent report by Aptitude Research describes the challenges companies face in identifying and attracting candidates to fill critical resourcing needs. Sourcing, the first step in recruiting, matters because it is ‘top of the funnel’ in attracting the right talent, the mix of technical expertise, experience, and business and interpersonal

Leadership 10 Min Read

18 Comms Pros Share Examples Of How Video Can Drive Conversions

Businesses continuously seek innovative ways to drive conversions and elevate their online presence, and video has emerged as a formidable tool for engaging audiences and compelling them to take action. From captivating product demonstrations to emotionally charged storytelling, video marketing has proven its prowess in influencing consumer behavior and boosting

Leadership 8 Min Read

5 Ways to Effectively Manage Conflict (and Stay Calm Doing It)

Conflict is normal. I don't know anyone who gets along with their spouse, boss or best friend 100% of the time. However, some people find themselves in conflict far less often than others, and when they do, it's not as severe.Some people also recover from conflict more quickly and easily.

Leadership 7 Min Read

3 Ways To Improve Your Job Satisfaction Without Starting All Over

Feeling unhappy at work? Maybe your projects don’t excite you. Or your colleagues are constantly dragging you down. Or your organization’s values are misaligned with yours. No matter the exact source of your discontent, you might feel like you need to change everything about your career to feel happier. You

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