Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
This Side Hustle Spotlight Q&A features Scott Hattis, 41, of Brooklyn, New York. Hattis is the CEO and entrepreneur behind Loisa, the Latin food and kitchen brand co-founded in 2018 with his friend Kenneth Luna. Image Credit: Courtesy of Loisa. Scott Hattis, left, and Kenneth Luna, right. Hattis and Luna…
Franchise leaders know what it takes to build something that lasts.So we asked some of the top names in the industry to share the traits they believe separate good franchisors from great ones. Whether you already own a franchise or are thinking about getting involved, use this list to reflect…
I was exhausted. My B2B fulfillment business had grown rapidly and was doing $1.2 million annually, but finding new clients was a grind. I was trapped in an endless cycle of networking events, cold calls, and business card exchanges that yielded minimal results.Then I discovered what I now call the…
Every agency today brags about using AI. But few can show exactly how it's fueling real growth or whether it's helping you at all.Is it running on autopilot, quietly optimizing campaigns while your team checks the metrics? Or is it being used to supercharge decision-making, surfacing insights, testing assumptions and…
Most small business owners are playing a game of financial chicken, and they don't even realize it.If you're one of these business owners, you're likely grinding through each month, covering expenses and hoping the next payment hits before the cash runs out. But without knowing exactly how long your current…
A few months ago, I was in a strategy session with a mid-sized company that had just implemented an AI assistant to support their sales team. The promise was bold. The tool would draft personalized emails, prioritize leads and surface insights from their CRM.Within a week, they were disappointed. The…
Throughout my career, I've seen a recurring pattern inside countless organizations, from agile mid-market players to global enterprises. I'll see talented, hard-working teams in marketing, sales, customer success and R&D pushing relentlessly to hit their numbers. On paper, everyone is doing their job. Yet, the organization as a whole feels…
In the world of small and mid-sized businesses, every dollar counts. Leaders are constantly faced with difficult decisions about where to allocate limited resources to drive the greatest impact. With HR often viewed as a cost center for businesses, it comes as little surprise that a recent study found 64%…
In the noise of today's business ecosystem, founders often mistake communication for information dumping. But communication — true communication — transcends the act of message transmission. It is not the reiteration of content or the promotion of features. It is the construction of a mental interface through which knowledge is…
Ask any high-performing entrepreneur about work-life balance and you'll likely get a scoff or a sigh. That elusive equilibrium sounds great on paper, but when you're scaling a business, managing a team, pitching investors or just trying to be present for your kids, it feels like a luxury you can't…
In a declining economy, startups face an uphill battle when it comes to securing funding.…
With all of the recent news about artificial intelligence (AI), it got me thinking about…
A while back, I took a couple of my grandchildren on a tour of the…
Startups face numerous challenges on their journey to success, and failing to overcome any one…
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