Growing a Business

Zack Oates of Ovation on Building Business Connections through Digital Storytelling

Growing a Business 4 Min Read

Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems

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Growing a Business 9 Min Read

The Top Tax Strategies for 2025, According to a CPA

Millions of Americans were in a holding pattern in 2024, waiting to make major decisions on business expansion, buying equipment, hiring, or even purchasing investment property. They were concerned about interest rates and inflation, of course, but they were also hampered by the uncertainty of the presidential election.With a new

Growing a Business 7 Min Read

Stop Blindly Following ‘the Customer Is Always Right’ — Here’s What to Do Instead For the Sake of Your Employees

A couple of months ago, I visited a well-known establishment in Miami for dinner. Even though it was a regular weeknight — not nearly as busy as a weekend rush — I noticed one of the staff members seemed completely overwhelmed. The table next to me was making endless demands,

Growing a Business 9 Min Read

Dine with Purpose at Immigrant Food in Washington, D.C.

Immigrant Food is a restaurant group with its flagship location nestled in the heart of Washington, D.C., just steps away from the White House. It celebrates global flavors brought to America by immigrants while challenging the immigrant narrative in America. Owner Téa Ivanovic calls it "gastroadvocacy.""The idea of Immigrant Food

Growing a Business 7 Min Read

How to Craft Marketing Campaigns That Reach Multiple Generations

Crafting a successful marketing strategy can be quite challenging for a startup or entrepreneur. The goal is to reach as many people within your target market as possible without breaking the bank. Since small businesses don't have the same resources as major corporations, every marketing dollar must be used carefully.Today,

Growing a Business 6 Min Read

How Turning My Company Employee-Owned Saved Our Culture and Boosted Success

As CEO and founder, I recently decided to turn ZenToes into an employee-owned business. I am already seeing the incredible benefits for my team and the company as a whole.In this model, all employees hold a share of the company's equity, aligning the interests of employees with the overall goals

Growing a Business 7 Min Read

Hospitality Leaders Embrace Tech and Human Connection

Michael Schwartz and Bobby Rutter, the dynamic leaders behind Forward Hospitality Group, have transformed the Midwest's entertainment scene.With 12 distinct concepts spanning multiple states and nearly 1,000 employees, their journey is a testament to adaptability, vision and resilience.Schwartz's road to hospitality was unconventional. With a background in finance and accounting,

Growing a Business 7 Min Read

I Learned This Practical Approach to Management Over 20 Years Ago — and I Still Use It Today. Here’s How You Can Use It, Too.

Workplaces are experiencing alignment challenges. I've seen this across organizations, in virtually every industry and at varying levels. As businesses become more complex, the disconnect between upper and middle management increases.I've found success in enacting a "federal vs. state" approach to work policy. In this model, corporate (or federal) policies

Growing a Business 6 Min Read

Canelo Álvarez Fights for Ready-to-Drink Cocktails Championship

Saul "Canelo" Álvarez is no stranger to competition. A multi-division world champion and former undisputed super middleweight king, the Mexican boxing legend has built a career by stepping into the ring and delivering under pressure. But In boxing, you face a single opponent. Competing in the crowded world of celebrity

Growing a Business 9 Min Read

How to Turn Uncertainty Into Opportunity

I talk a lot about the so-called new normal we're all getting used to. For me, it defines this point in history as disruptions that have become as expected, such as catching a cold after your kids return to school in the fall. For businesses experiencing this undue and constant

Growing a Business 8 Min Read

How to Find the Right Candidates When Hiring for Your Startup

When I launched my first business in 2003, I admittedly wasn't thinking about hiring. I was so focused on making my LSAT prep courses available that I neglected to consider the best way to grow my reach: by enlisting help. Doing everything myself had a major impact on my ability

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