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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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He Went From a Meatball Empire to a Pizza Revolution
Daniel Holzman has built restaurants, gone viral and lost millions of dollars chasing big ideas.As a chef and restaurateur with a big personality, Holzman has always been willing to take risks — and that trait has led to success and hard lessons. He co-founded The Meatball Shop, a casual eatery…
Why Startups Need Public Relations to Spark Growth and Credibility
Forming a startup is a lot of hard work for an entrepreneur. You've come up with an idea, developed a business plan, secured funding and put the business plan into action with your first customers or clients. But where do you go from here? The natural next step for any…
How Jalen Brunson and Josh Hart Turned Their Side Hustle Into a Booming Business
Imagine coming home from work, turning on the TV, and watching analysts dissect everything you did wrong that day. That's life for professional athletes."People always have opinions about what we can do better," says beloved Knicks star (yes, star) Josh Hart. "They even have narratives about you and your play."But…
4 Advanced Marketing Tactics for Small Businesses That Actually Work
Going beyond the basics should be your starting point if you want to go the extra mile. Let's face it — what worked in marketing 10 years ago isn't cutting it anymore. Customer habits have changed. Technology has reshaped how businesses connect with audiences. Competitors? Don't get me started.While this…
The Next AI Tool in Your Arsenal Is Here — How AI PCs Will Make Businesses More Competitive
In today's dynamic business landscape, businesses from small entrepreneurs to large multi-national enterprises are constantly seeking innovative ways to optimize efficiency, increase productivity and maintain a competitive edge. As we enter the artificial intelligence era, AI PCs are becoming essential tools that can revolutionize smaller business operations by offering advanced…
Want to Be a Better Entrepreneur? It All Starts with This Simple Branding Strategy.
I'm the founder of a tech company, but there are a few reasons why I spend so much of my time writing articles like this one. First, I like to write, and think it's a great exercise for stretching my brain in new ways. Second, I've learned a lot in…
How Zooey Deschanel is on a Mission to Make Fresh Produce Accessible
Despite her agricultural side hustle, movie star Zooey Deschanel is adamant that she does not have a green thumb."People assume that because I'm the co-founder of Lettuce Grow, I love to garden," she laughs. "I'm like, the whole point of Lettuce Grow is for people who don't necessarily love to…
How to Leverage Influencer Partnerships in the New Era of Social Media
While social media has only been around for a few decades, it has transformed the world in numerous ways, from expanding the reach and effectiveness of small businesses to driving major cultural and geopolitical changes. It's no secret that social media is one of the most engaging and effective ways…
How to Turn Social Media Moments Into Newsworthy Stories That Captivate Audiences
When my wife, Maria Baradell, posted Instagram and TikTok videos of herself kneading sourdough on an international flight, I knew it had the potential to capture attention. It was quirky, visually interesting and relatable — all the ingredients of a social media hit. What I didn't expect was how quickly…
How I Maintain Success in a Highly Competitive Market — and How You Can, Too
If there's one thing I've learned from running businesses in incredibly competitive spaces, it's this: Standing out is non-negotiable. Success isn't handed to you; it's earned through smart strategies and unique value. Marketing can be one of the hardest things to do when launching a new business but it can…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…