Your #1 guide to start a business and grow it the right way…
InSmartBudget
Search
Growing a Business
Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
Wake up with our popular morning roundup of the day's top military and defense stories
Stay Updated
Get the latest headlines, discounts for the military community, and guides to maximizing your benefits
More Stories
5 Ways Gen Z Can Be the Secret Weapon for Your Business
Gen Zers carry unique skills for promoting better ways of working and thriving in diverse work environments. According to the U.S. Bureau of Labor Statistics, Gen Z will make up about 30% of the U.S. workforce by 2030.As career catalyzers with an appreciation for purposeful change, this generation's approach to…
Why Hyperlocal Advertising is the New Recipe for Success
In an era where consumers are skeptical of broad marketing messages, traditional national advertising campaigns are facing new challenges in reaching and resonating with their target audiences. As consumers seek recommendations from within their own communities, successful advertisers are cutting through the clutter with the power of hyperlocal targeting and…
How to Get Your Employees to Take Ownership
There's a big difference between an employee completing tasks and one taking full ownership of their work. One is engaged, and the other is invested. An engaged employee meets expectations, follows instructions and completes the job. An invested employee looks beyond the task, asks why it matters and seeks ways…
How to Write Irresistible Emails That Demand Attention
If your email marketing campaign isn't doing well, it's not that email is old. Your strategy likely needs improvement. A typical professional gets more than 120 email messages each day. This means your email campaign must compete not only with other marketing emails but also with social media updates, company…
7 Rules of Doing Business in Turbulent Times
Uncertainty, turbulence and rapidly changing business environments pose serious threats to entrepreneurs. Businessmen trim their sails for the weather all the time when looking for new markets, reconsidering their approaches to team management and taking risks to survive the competition. Entrepreneurs cannot indulge in being passive in difficult times.Undoubtedly, despite…
Why Fear Isn’t the Enemy — It’s the Secret Weapon You’re Not Using Yet
Entrepreneurship is thrilling. It's also terrifying.Fear is an unavoidable companion for entrepreneurs, and it shows up in different forms: missed opportunities, embarrassment and failure. It's something I've come face to face with and had to work through with my co-founder in our 19 years together growing Wistia.As humans, we're conditioned…
3 Books That Made Me 6 Figures — Part 2
My first article on three books that helped me pass the $100K mark was very introspective, and I love the books showcased in that article — they truly changed my life. I still listen to them often; they never get old, and I learn new things each time.But, fair warning,…
Leadership and Parenting — 3 Lessons in Empowerment for the Next Generation
After delivering a keynote to an audience of district managers and C-Suite leaders, several attendees came up to me afterward to talk about how I balance leadership responsibilities with being a parent. Interestingly, it was a group of five men, and their questions prompted me to write this entire article."How…
How This Software Can Help You Boost Your Real Estate Profits
While you may be comfortable working with paper accounting methods, the future is here. Digital, paperless accounting software is on the rise, and many tenants prefer an online way to receive invoices and reminders.The transition from manually inputting information to a paperless system will help your business retain profit, cut…
How 4 Women Started Multimillion-Dollar Businesses After 40
When you picture a successful startup founder, who do you see?The business world often glamorizes young male founders as harbingers of rapid achievement and revenue generation, but the reality looks a bit different.Research suggests that women-founded companies generate more revenue despite receiving less in investments, and a 2020 study revealed…
Most Popular
Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…